While we may not exactly be in urgent danger of running out of valuable resources, our children or grandchildren may have to face the difficult prospect of perhaps running out of some of the things we take for granted today. Things such as clean water to drink and even clean air to breathe may be an extremely limited resource. With that being said, there are things we can do today to help diminish the size of the footprints we are leaving on this planet, and among them are adopting a greener beauty routine with pure cosmetics.

So what exactly are pure cosmetics? They are as close to all-natural as you can get. These types of cosmetics are free of harsh chemicals, additives, and preservatives. As a result, they do not require a great deal of resources in order to produce. They are paraben free, fragrance free, and created from as few simple ingredients as possible. Only 100% pure minerals are selected for our cosmetics. These minerals are mined and pulverized using ecologically friendly methods to produce the highest quality cosmetics possible. Not only are they natural and high quality, they also have amazing benefits for your skin. Minerals such as Titanium Dioxide, Zinc Oxide, Iron Oxide, Serecite, Kaolin Clay, and pearl powder have been used for thousands of years for their healing benefits. They are naturally calming, natural anti-inflammatories, and are safe for all skin types.

Your overall beauty routine can be made more environmentally friendly by using pure cosmetics. What makes pure cosmetics a better choice for your skin and for the planet? They are made from the highest quality cosmetic grade minerals and nothing more. Because there are no additives, nothing is doctored, and nothing is having preservatives added to them in order to have a longer shelf-life, they are more environmentally responsible. Valuable resources are not being wasted to add as a thickening agent to your foundation–simply pure minerals with natural UV protection and flawless coverage. What’s more, the manufacturing of pure cosmetics is done in the most earth friendly way possible. Each step of the process from mining the minerals to purifying them to packaging them is done in the most socially responsible way possible. Pure cosmetics is aware of the environmental impact associated with mass production, and we take every possible measure to make sure we protect the Earth while still creating amazingly luxurious beauty products that are all natural and healthy.

Not only are pure cosmetics better for the planet, but they are far better for your skin. All natural fine minerals provide beautiful, silky, even coverage that is virtually weightless. Pure cosmetics also are inorganic, meaning they do not “go bad” after a certain amount of time. This also adds to the environmental benefit of pure cosmetics, as fewer jars, tubes, and containers will end up in landfills simply because they have surpassed their shelf lives. All natural, sustainable, skin and earth friendly pure cosmetics are gentle enough for all skin types, colors, and ages. And because these types of cosmetics are from sustainable sources, you can be sure your beauty routine is not going to have a huge impact on Planet Earth.

When it comes to our beauty routines, most of us don’t realize just how much damage we are doing to the environment. Not only do regular cosmetics use finite resources in manufacturing, their factories create greenhouse gasses, their packaging is not recycled and much is not biodegradable, and the additives to the products are often harmful. Parabens, fragrances, and other preservatives added in order to extend the shelf lives of products have been linked to irritation, skin sensitivities, allergies, and some types of cancer! Pure cosmetics, however, offer those looking for ultimate beauty products a green alternative to their beauty routines. With pure cosmetics, natural, sustainable sources are utilized in producing each jar of makeup. Materials are recyclable, renewable, and socially responsible, making pure cosmetics a natural choice for your beauty routine.

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